Phil Boylan, the founder of Podium Finish is an avid runner who established the brand back in October 2020.

Having completed a number of races using caffeine-based chews and gels, he struggled with the chews sticking to teeth or the gels leaking on his hands. There must be a better way to get results without all the mess and faff! 

That ‘better way’ was to design a product that released energy in a more consistent manner using plant based ingredients. Whilst caffeine chews did deliver great impact energy, it also caused dips in staying power and post-race jitters when consumed in a chew or gel format.

To get round this, the product design needed to factor in something that was simple to use, with no mess and the ability to be popped in the mouth and left to do its thing.

Initially the Podium Finish lozenge was destined to be a caffeine based energy lozenge but having researched the athletic benefits of the Ashwagandha plant alongside its mood boosting properties its inclusion into this unique product was a no brainer!

The Podium Finish Lozenge was born.